Hede Fashion Outlet

Outlet Shopping Destination

Location: Gothenburg, Sweden

Acquired: 2014

Area: 175,000 sq ft


Hede Fashion Outlet brings together more than 150 Scandinavian and international fashion and lifestyle brands in the only outlet shopping destination serving the international port city of Gothenburg, the second largest city in Sweden. Hede Fashion Outlet is designed as an open-air destination, with stores and cafés clustered around pedestrianized streets along which guests can shop, dine and unwind 361 days of the year.

Visitors from China account for around 50% of total non-EU sales at Hede Fashion Outlet. Construction of an expansion will start in 2018.

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